Founded in 1985 on Kings Road, London, George Smith prides itself on a standard of outstanding craftsmanship with a no compromise philosophy when it comes to service and quality. The British maker’s curated collection of luxury handcrafted upholstered indoor and outdoor furniture includes sofas, chairs, chaises and stools.

Beautiful as they are comfortable, the timeless, versatile pieces are offered in a variety of classic designs to suit both contemporary and traditional styles. Among the iconic locations where George Smith’s stunning styles are seen include Annabel’s in Mayfair, Ian Schrager’s Public Hotel in New York and across the Soho House member’s clubs, as well as in private residences and family homes around the world. “Each piece of George Smith furniture is meticulously handmade by our team of master joiners and upholsterers in the north of England, using responsibly sourced, sustainable, natural materials [including hardwoods such as Ash and Utile and organic cotton fillings]. We remain true to our principles of traditional craftsmanship, whilst embracing new and exciting ideas and techniques,” explains the brand, which can make entirely vegan furniture if desired by a client.

Its signature collection offers an extensive range of chairs in a wide array of shapes and sizes that can be tailored to meet a client’s specifications as well as ensure uniqueness. As its most enduring designs, George Smith’s signature chairs and sofas offer a multitude of customization options including arm style, depth, leg style and fixed or loose cushion back. Crafted to be treasured and fully aligned with a client’s needs, the brand also offers the ability to commission a unique bespoke design. “We have the largest team of skilled Master Craftspeople in the UK….Over the years we have had the privilege of partnering with talented designers to create capsule collections, bringing to life their design aesthetic and ethos in a truly George Smith way. These varied and beautiful collections have added something extra special to our furniture catalogue,” explains the brand.

Aiming to release at least one new product each year, most recently the brand  launched a new fabric collection featuring 17 new ranges encompassing 170 colorways. Coming this autumn, it will introduce an exciting new capsule collection. “Exceptional moments deserve exceptional furniture. A good life requires that we take pleasure in moments, making the trip worthwhile and feeding our souls. We believe this can be better achieved on extraordinary furniture,” explains the brand. 

In addition to its London flagship, in the US George Smith also has showrooms in New York, Los Angeles and Chicago.

Source George Smith in the StyleRow Marketplace. To find out more, visit their website.